Give Nation

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Give Nation, a global leader in education for children that provides a novel cryptocurrency ecosystem focused on altruism, philanthropy, and financial literacy, accepted our support to implement a Learning Management System in its digital infrastructure and redesign its website / social media profiles in order to empower their user acquisition strategy, all while positioning their online courses, mobile app, token ecosystem, and global reach.

Achieved a Session Duration of 23.7% generating a number of new sales
Boosted Active Users by 41% in a 90-day period
Increased Direct and Organic Traffic with Super-niche Dynamic Retargeting
Optimized traffic generation strategy by 36% in three months

Challenge

Build the brand with a strong digital foundation.

Solution

A complete digital strategy suite comprising dedicated web development, corporate graphic design, content marketing and SEO, social media marketing, video marketing, among others, to effectively impact the target audience. This was achieved by implementing several marketing strategies in conjunction with a reliable digital infrastructure to bring a solid service and increase user acquisition.

Results

We’ve achieved an increase in traffic of 36.8% for a period of 90 days, which generated a number of new customers. In the strategy’s inaugural month of activity, the Session Duration was improved by 23.7%, surpassing the client’s target. June 2020 saw post-click conversion – (generated by both dynamic retargeting and the prospecting campaign) – produce a Return on Investment (ROI) of 672%.

41% user increase

+23.7% Session Duration

672% ROI

From The Client

“MMD has built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority.”

~ Arnaud Saint-Paul / CEO

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